Osama Bhutta
Geopolitical strategist and communicator
Osama helps organisations achieve their goals through creative and effective strategy, leadership and comms.
He’s spent two decades making impact at a senior level across a number of sectors and issues including media, finance, startups, climate, and human rights.
He has served as global director of marketing & communications at Amnesty International where he oversaw brand, news and media, creative, and digital engagement. He repositioned the organisation to be more engaging and emotional when trying to enhance human rights. In doing so, his team won campaigns all around the world and achieved the organisation’s very ambitious growth targets.
Prior to that he devised and implemented the approach which transformed the global reputation of Al Jazeera Media Network. These tactics created a breakthrough moment for the network in the US and drew it level with the audience numbers of more established competitors like CNN and BBC in target APAC and EMEA markets. He also coordinated a multi-award winning campaign which secured the release of four jailed journalists in Egypt.
Most recently he was an exec director at Shelter, successfully changing housing laws and putting a new generation of social housing back on the UK political agenda.
The teams he has led over the years have picked up numerous international awards including Titanium and Grand Prix for Good at the Cannes Lions, Best of Show at the One Show, an EMEA SABRE, an APAC SABRE, and a Global SABRE for one of the 40 best campaigns in the world in 2015. He is listed in PR Week’s Power Book of the UK’s most influential communicators.
Get in touch if he might be able to help you find you find your authentic higher purpose, understand the world, win a campaign, or in amongst all of this, grow.
Osama Bhutta 